Market Watch
Companies Ask their Law Firms for Bills Without Surprise
52% of companies’ internal legal departments are considering changing law firm, looking for non-traditional advisers, according to the international report of Future trends of legal services, performed by RSG Consulting and coordinated by Deloitte Abogados.
What do customers expect from contracted firms? In addition to controlling the technical aspects from a legal point of view, a law firm must have commercial experience and know the sector of the company to which they advise. They also demand knowledge on cybersecurity issues and that they are able to share data and knowledge.
14 June 2016
Market Watch
Litigators Recall Representing Prince, a Client Like No Other
Prince developed a somewhat complicated relationship with the Internet, and fought to protect his brand and music against unauthorized use. And for that he needed lawyers, lots of them.
“Prince was a target for commercial suits. He was also frustrated by the proliferation of the Internet.”
Elkin said he handled some of the first suits filed in the mid-1990s against websites on behalf of Prince, a fierce copyright defender whose music is hard to find on streaming services or Google Inc.’s YouTube.
22 April 2016_ The American Lawyer
Market Watch
FIRST TELEVISION LAW FIRM AD IN FRANCE
“A lawyer on TV, you wonder? Well …” So begins the first announcement of a law firm issued Wednesday by French television. This initiative is made possible by a decree of the French Council of State of November 9, 2015 which held that lawyers could advertise through leaflets, posters, radio or television. Comparative or disparaging advertising and personal solicitation by SMS still prohibited.
6 April 2016_Les Echos
Attitude dans la Presse, Attitude en los Medios de Comunicación, Attitude in the News
BIG DATA AND SOCIAL MEDIA IN THE US: THE REVOLUTION OF THE PRESIDENTIAL CAMPAIGN
Marketing through the use of big data is no longer only practiced by industries and businesses. It’s been years since all of us, the marketing professionals from the American side of the Atlantic, are noticing that Big Data has turned into the critical tool for the US presidencial race.
30 Mar 2016_Attitude Consulting for Expansión.
Market Watch
The Revolution of Presidential Campaigns: Big data and Social Media
Marketing through the use of big data is no longer only practiced by industries and businesses. Big data is now a critical component in the presidential race. This all started back in 2012 during President Obama’s re-election. Obama was able to gain his second victory through his strategic use of data. With big data politicians are able to make better decisions and strategic moves in order to improve campaign efforts and to better target and motivate potential voters.
19 March 2016
Market Watch
TTR Deal Tracker Latin America
Rankings/league tables – Financial and legal advisory in 2016 (YTD) in Latin America, Brazil and Mexico.
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Market Watch
CHILE: Financial services deals double
Financial Services deals have increased by 100% YTD compared to the first two months of 2015, according to TTR data.
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Market Watch
BRAZIL: Technology sector buoyant
Technology transactions, which led by deal volume in Brazil in 2015, are up by over 4% YTD demonstrating the sector’s buoyancy and resilience to the country’s macroeconomic challenges, according to TTR data.
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Market Watch
Mexico – January 2016
In January 2016, the Mexican transactional market registered a total of 16 mergers and acquisitions, both announced and closed, generating an aggregate value of approximately USD 3.5bn
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