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BIG DATA AND SOCIAL MEDIA IN THE US: THE REVOLUTION OF THE PRESIDENTIAL CAMPAIGN
Marketing through the use of big data is no longer only practiced by industries and businesses. It’s been years since all of us, the marketing professionals from the American side of the Atlantic, are noticing that Big Data has turned into the critical tool for the US presidencial race.
30 Mar 2016_Attitude Consulting for Expansión.
Market Watch
The Revolution of Presidential Campaigns: Big data and Social Media
Marketing through the use of big data is no longer only practiced by industries and businesses. Big data is now a critical component in the presidential race. This all started back in 2012 during President Obama’s re-election. Obama was able to gain his second victory through his strategic use of data. With big data politicians are able to make better decisions and strategic moves in order to improve campaign efforts and to better target and motivate potential voters.
19 March 2016
Market Watch
TTR Deal Tracker Latin America
Rankings/league tables – Financial and legal advisory in 2016 (YTD) in Latin America, Brazil and Mexico.
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Market Watch
CHILE: Financial services deals double
Financial Services deals have increased by 100% YTD compared to the first two months of 2015, according to TTR data.
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Market Watch
BRAZIL: Technology sector buoyant
Technology transactions, which led by deal volume in Brazil in 2015, are up by over 4% YTD demonstrating the sector’s buoyancy and resilience to the country’s macroeconomic challenges, according to TTR data.
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Market Watch
Mexico – January 2016
In January 2016, the Mexican transactional market registered a total of 16 mergers and acquisitions, both announced and closed, generating an aggregate value of approximately USD 3.5bn
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Market Watch
Iberian Market – January 2016
SPAIN – In January 2016, the Spanish transactional market registered a total of 106 mergers and acquisitions, both announced and closed, generating an aggregate value of approximately EUR 3.79bn.
PORTUGAL – In January 2016, the transactional market registered a 36% increase compared with the same period last year. A total of 15 deals were registered, both announced and closed, including asset acquisition.
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Market Watch
Brazil – January 2016
In January 2016, the Brazilian transactional market registered a total of 52 deals, both announced and closed, generating an aggregate value of approximately BRL 10.81bn, taking into account deals with disclosed values.
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Market Watch
Latin America – January 2016
In January 2016, the Latin American transactional market generated an aggregate value of approximately USD 8.99bn, which represents a 0.41% increase compared with the same period last year.
For a free trial of www.tttrecord.com: message@attitude-consulting.